Macclesfield FC are delighted to formally announce the appointment of Keith Curle as our Chief Executive Officer.
The former England international, top-flight defender, and highly experienced Football League Manager arrives at the Leasing.com Stadium to spearhead the Club’s long-term strategic and commercial vision.
As such, Keith will take overall control of all operational matters and report directly into the Board of Directors.
Keith will be supported by Bob Trafford, who will become Deputy Chief Executive Officer, together with a Senior Management Team comprised of Amanda Penney, Lindsay Brown and Rachael Brown.
Bringing an exceptional blend of elite football pedigree and over two decades of sharp commercial business acumen, Curle’s appointment represents a pivotal addition in our mission to progress back up through the football pyramid.
Curle boasts a stellar 24-year playing career at the very highest level, notably captaining Manchester City between 1991 and 1996 and earning three international caps for England during his memorable 1992 breakthrough year.
His subsequent transition into the dugout saw him amass nearly 600 games as a Manager across the English Football League.
Keith’s notable managerial successes include leading Queens Park Rangers to the Premier League as Assistant Manager in 2011, and orchestrating a brilliant play-off final victory to guide Northampton Town to League One promotion in 2020.
He has also managed in high-pressure environments at Sheffield United, Notts County, and Carlisle United.
In addition to over four decades within the game, Keith is also a League Manager’s Association Mentor which encompasses managers, coaches and players.
Beyond his undeniably extensive football career, Curle has quietly built a formidable reputation as an astute entrepreneur. He has spent decades operating a successful, hands-on property development portfolio and running Keith Curle Sports Management Ltd – a specialised firm focusing on player recruitment strategy, corporate operations, and contract consultation.
As Chief Executive, Curle’s role will focus largely on executive governance, commercial sustainability, and growth both on and off the pitch. This is supported by his vast local knowledge and wealth of contacts throughout the football industry.
In former business-related roles, Curle has relied on rigorous project management, strict budgetary discipline, sharp negotiation skills, and long-term asset planning. These transferable skills will now bolster Macclesfield FC’s corporate framework.
There can be no doubt that Keith’s unique dual-perspective provides a significant advantage to The Silkmen across all areas of the Club.
Off the pitch, his proven commercial background gives the Club a leader who understands financial sustainability at every level.
In addition to this, Keith’s impact will be beneficial on the pitch, as his intimate understanding of the football pyramid means he can seamlessly support our recruitment department, mentor the coaching staff, and ensure the sporting infrastructure is built to meet EFL standards.
As ever, our supporters will play a vital role in the journey ahead, and we ask all Silkmen fans to join us in welcoming Keith to the Leasing.com Stadium – showing him the pride and passion that make this Club so unique.
Keep checking back here at www.macclesfieldfc.com, as we will be sitting down with Keith as he addresses the Silkmen faithful for the first time very shortly.
